Bally UK Online Casinos List

Founded	1968
Headquarters	Las Vegas, Nevada
Office Locations	Canada, Estonia, Ireland, Sweden, Isle of Man, Spain, Gibraltar, Malta, UK, USA
Stocks	New York Stock Exchange
Revenue	£2 Billion
Number Of Employees	10.000
Types Of Games	Table Games, Video Slots, Live Dealer Games, Card Games, Bingo

Bally’s Corporation is a casino entertainment enterprise based in Nevada. Its origins go back to 1932, when Raymond Maloney established the company as a subdivision of Lions Manufacturing.

Under the name Bally Manufacturing, the company focused at first on developing pinball machines and slot gaming cabinets. It took its name from its first pinball machine release, Ballyhoo.

By 1968, it produced more than 90% of Nevada's slot machines. A notable release was the "Game Maker" machine in 1994, which marked the global debut of the world's first touch-screen video slot machine.

After several buyouts and business restructurings, Bally was acquired by the Scientific Games software provider in 2014.

The company has a workforce of over 10.000 employees, spread around offices in Canada, Estonia, Ireland, Sweden, Isle of Man, Spain, Gibraltar, Malta, the UK, and the USA.

As of 2023, Bally’s Corporation owns 15 casino resorts in 10 states, with about 5.300 hotel rooms in total, plus a Colorado horse racetrack. In time, the company has also developed about 15,000 slot machines and 600 table games.

The company's digital division is called Bally’s Interactive International (also known as Bally’s Technologies) and consists of HTML5 video slots, Bingo games, table games, and Live Casino games.

Bally's game collection for the UK encompasses diverse themes, spanning from movie stars and singers to classic and Asian-inspired slots.

For example, the Michael Jackson King of Pop slot game draws inspiration from the iconic late singer. It is a tribute to his memory, with symbols, music (featuring his songs), and all game elements paying homage to him.

On the other end of the spectrum, there are more classic-looking games, such as the Triple Cash Wheel slot. This game showcases three tiers of reels stacked on one another, offering a combined total of 60 paylines. The symbols also embrace a classic style, featuring fruits and BAR symbols.

Moreover, the company has its own Bally Casino, available to players from New Jersey and Pennsylvania on PC and mobile devices. It features ongoing promotions and a VIP program that grants exclusive experiences.

In addition, it has also developed a dedicated sportsbook app called Bally Bet.

Regarding licences and certifications, the company’s gaming division shares the same ones as its parent company, Light & Wonder, including a UKGC licence.

In terms of recognition, Bally garnered significant acclaim. By far, its peak period as an iGaming provider spanned from 2010 to 2014, during which it secured more than 80 gambling awards.